New step in digital banking: location intelligence arrives
Madrid, 30th June 2020
The state of alarm caused by COVID-19 and the consequent social distancing has given a boost to digital services. The banking sector has seen how mobile devices have become the centre of financial operations, as reflected in the latest report by Capgemini, which states that 47% of Spanish people have increased digital payments during the lockdown, accelerating an already existing trend that is expected to continue in 2021, the year in which there are an estimated 3 billion online banking users worldwide, i.e. 53% more than there are today.
Rebellion Pay, the neo-bank for the mobile generation, has taken a step forward to improve users’ purchase control by being the first in Spain to offer Google Maps “Location Intelligence”, which allows users to take full advantage of location technologies, the latest capabilities and digital mapping developments of this platform.
Thanks to this functionality, the user will see a reduction in the uncertainty of transactions, by knowing all the data of the merchant, location, date and time and by providing a unique visual experience of their operations.
Collaboration between Rebellion Pay, Google Maps & Snowdrop Solutions
Thanks to Google Maps and Snowdrop Solutions’ product, Merchant Reconciliation System (MRS), the new Rebellion app update locates on a map where the purchase was made and visual information about it such as its logo and name so the end user can better identify it.
The “Like Generation” makes its purchases with a virtual card and through Apple Pay and Google Pay
Rebellion has acquired more than 150,000 users in its 3 years of life. Of which more than half make their purchases with a virtual card, and 15% through their mobile devices with Apple Pay and Google Pay. In addition, these users focus their spending mainly on purchases in large eCommerce, meals in restaurants or at home, video games or streaming services.
“Rebellion allows us to centralize expenses and manage personal finances and use the APP how, where and when the user wants, having a visual and transparent control of where those expenses are made, and even saving thanks to the discounts and cashback options we offer when contracting services or subscriptions for this type of platform,” says Cerro.
Three years growing and shaping trends in Spain
Rebellion has recently signed an agreement with Mambu, a leading German multinational in the provision of cloud-based financial technology, thus taking its first step towards the European market, where it aims to expand its critical mass of customers and its product offering.
The startup has experienced significant growth and has a multidisciplinary team of 38 people of 8 nationalities. “We were born with a clear vocation for growth and internationalization. Our goal is to strengthen our services and expand throughout Europe and Latin America,” says the company’s CEO.